Facebook wants to use the history of your Instagram positions for targeted ads – BGR



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If you're worried that Facebook will turn Instagram into a cash machine now that Instagram's creators are there, you need to make sure you're in control of how Instagram processes your data. This is because Facebook now wants to retrieve the history of your positions on Instagram to serve targeted ads in Facebook.

The news comes from a TechCrunch source that revealed details about Instagram features unheard in the past, which were then added to the application.

Instagram is already prototyping the new privacy setting that would allow it to share your location with Facebook. What is worrying is that your exact GPS coordinates will be collected by Instagram even when you are not using the app. Thus, Facebook would have an idea of ​​the type of places you frequent and the type of advertising that you would be able to click. By TechCrunch:

The geolocated data appears to users in the activity log of their Facebook profile, which includes scary daily maps of the places you have visited.

A Facebook spokesperson did not deny that this feature was being tested:

To confirm, we have not introduced any updates to our location settings. As you know, we often work on ideas that may change over time or not be tested or published. Instagram does not currently store location history; We will keep people informed of changes to our location settings in the future.

We do not know when and where it will be launched, but TechCrunch seems to think that the introduction of location history is more than a matter of time. The Location History option is in the privacy and security settings. This is where you will have to go to make sure it is off if you do not want your location shared with Facebook.

Image Source: TechCrunch

The prototype placement history is disabled by default, but there is no guarantee that it will be activated when launching the feature. In fact, it would be surprising that it does not become opt-out at the time of its launch.

So far, Facebook has had a difficult year due to the way it handles user data as a result of the Cambridge Analytica revelations and still has to deal with the phenomenon of false news. Last week, the company also acknowledged a massive security breach that had forced the company to sign the withdrawal of some 50 million users of the application.

On top of that, Facebook now has to defend itself against the controversies on Instagram and WhatsApp. The co-founders of WhatsApp left earlier this year. One of them revealed that he had left the company after clashes over the monetization of the application. TechCrunch Now explains that the two founders of Instagram, Kevin Systrom and Mike Krieger, have left a disagreement with Mark Zuckerberg "about the decreasing autonomy of their application within the Facebook company".

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