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In the perspective of Red Dead Redemption 2On October 26, Zach Gieg spent more than $ 3,300 to adorn his small local chain of Pennsylvania video game stores, flyers, posters, and other media touting the much anticipated Western adventure game. that his customers had started to order two years ago. It's at the expense of the store, but Gieg felt that advertising revenue would surely be converted into future game sales. But a few weeks ago, Gieg said his distributor had bad news: he would not receive the game in time for his release. Across the country, other local gaming stores were hearing the same thing.
According to local gaming stores and distributors interviewed by Kotaku, mainstream games may not receive the most anticipated game of the year on October 26, the day of its release. To get carried away by the hype, these customers will probably download the game on their PlayStation 4 or their Xbox One, or get it from retailers like GameStop or Best Buy, who will receive the game on time. While some stores have said that they could be able to get Xbox One copies on time, usually the local stores will be cut off the first week of Red Dead Redemption 2 sales, which will stifle their gains for the game.
"I tell you, players do not like to wait," Gieg told me by phone. "We have a very loyal clientele, but I do not think I would do want to wait a week. It's ridiculous. They will download it or go elsewhere and buy it at a big box retailer. "
According to him, between the four stores of Gieg, his customers would buy more than 1 000 copies. This potentially represents $ 60,000 of lost sales.
Even GameFly, the best game rental service, will not receive the game on time. "Our supplier has indicated that we will not receive the game before its release date," he wrote in an email to customers this morning. "At the present time, we do not plan to send PS4 discs until Wednesday, November 7th. We understand Red Dead Redemption 2 is a very popular game and excuse me for this delay. "
Neither Rockstar nor its parent company Take-Two Interactive responded to KotakuRequests for comments.
Local game retailers surveyed by Kotaku You do not know why this is happening. Many say that the distributors told them that there was a problem of supply. Two distributors confirmed this Kotaku. Yet some shop owners are skeptical, with two long-time owners claiming that nothing like that had ever happened before, even for the biggest games. Daniel Mastin, who runs the video games in New York, thinks that there might be some fear around local stores during street appointments. "They want a distribution chain that they control," theorized Mastin.
Derek Holland, who runs a gaming store in Colorado, is not so sure of that. Five days to a week, it's time to control leaks, he said. "I think they're worried about the meeting in the street, they could send it to us on the 26th," he said. He actually thinks that this could be a supply problem given rumors that he would have read on IGN that the physical copy of the game was printed on two discs, not one. It's a lot of disks to print.
Holland is not so friendly to the fate of Take-Two. To compete with stores such as GameStop that offer pre-order bonuses, he commissioned a local artist to craft customizable designs. Red Dead Redemption 2 A game store with no new game and a stack of handmade t-shirts is a sad thought, but fortunately Holland thinks some of its customers might well wait. "We have very good customers," he said. "We contacted everyone who pre-ordered the game and announced the contract. Many of them waited for the extra week to support our business and help us. "
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