Instagram Stories Enables Its 400M Users to Add Soundtracks – TechCrunch



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Good music can make an epic photo or an epic video, so Instagram gives users a way to add popular songs to their stories. TechCrunch had the scoop on the prototype of the music feature early May, and now it is launching on iOS and Android in 6 countries, including the United States. Thanks to Facebook's recent agreements with labels, users will be able to choose from thousands of songs including Bruno Mars, Dua Lipa, Calvin Harris and Guns N 'Roses. The launch could make Instagram Stories more fun to publish and watch in a way that copyright will not allow on Snapchat, while giving the app a way to compete with its favorite Musical .ly.

And just a week after the revelation of its application has 1 billion monthly users, the company also announced today that Instagram Stories has 400 million daily users, compared with 300 million in November and 250 million a year ago. This means that Instagram Stories is progressing about six times faster than the application of Snapchat, which has added only 13 million daily users over the six months of Q4 2017 and 191 million to first quarter of 2018.

Snapchat's growth rate has never been so slow quarter amidst a despicable reshuffle, while Instagram Stories has regularly added unique and popular features like Highlights, Superzoom and the sharing public posts. Instagram said last September that it had 500 million daily users, so it is likely that a majority of the community is now hooked to the invented Stories Snapchat format.

Instagram Stories music

"Now you can add a soundtrack to your story that matches anytime and helps you express how you feel," wrote Instagram. Music feature, users will be able to choose a special song sticker after taking a photo or video.They can search for a specific song or artist, or browse by mood, genre or what's popular. they select a song, they can choose the specific extract that they wish to have with their content.Islam users can also switch to Music mode in the device Stories to choose a song before to capture a photo or a video in order to synchronize their actions with the music.This will eventually come to Android, and the entire functionality will be rolled out in other countries shortly after the launch of the game. rd in Australia, New Zealand, France, Germany, Sweden, United Kingdom and United States [Correction: The feature is launch in version 51 of Instagram, not in 51 countries.]

the song will automatically post. They will also be able to click on the sticker to see the artist information and the title of the song, but for the moment, these stickers will not be linked to the Instagram page of a musician or their presence on streaming services – although that would certainly be helpful. I also suggest that Instagram creates deep links that artists can share with their fans, which automatically opens the Stories camera with this song's sticker.

It's easy to imagine users syncing to their favorite jams. sincerely trying to compose something emotionally powerful. Suddenly Gramming people from home will be a new way to entertain themselves and their mates.

Instagram tells me that musicians and rights holders will be compensated for the use of their songs, but will not specify how these payments would work. Facebook has signed agreements with all the majors and many independents to pave the way for this feature. Facebook has since announced that users can also add copyright-protected music soundtracks to their own videos before downloading them, and that they would not be removed as before. He also began testing a feature of Lip Sync Live with a collection of hits at the head of the poster.

The big question will be whether the "thousands" of songs available today will cover what most users want to hear. being dissapointed. With some improvements and an expanded catalog, Instagram Music could become a powerful way for artists to be viral. All of these lucky phone camera clips will start to look more like independent music videos that you will watch until the end.

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