It's time for custom Apple processors in its Macs



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Apple unveiled new MacBook Pros on Thursday and brings most of the improvements we expected: New, next-generation Intel processors, new DDR4 RAM with twice the capacity and a quieter keyboard – Hallelujah –

It also has a bigger battery, but before you get too excited, there are no real tangible gains from it. The new MacBook Pro are being evaluated for the same "up to 10 hours of wireless playback on the Web and iTunes," but good luck to come up with something close with the actual work. Anyone who uses their Mac primarily for "wireless" browsing should probably not waste their money on a $ 2,000 MacBook Pro.

MacBook Pro updates are about speed. Apple claims that the 15-inch MacBook Pro and 13-inch models have increased by 70%, which will surely delight their target audience.

The MacBook Pro will spend at least another year without adding much to the general conversation of the laptop. While brands such as Microsoft, Lenovo and Huawei have innovated with designs and concepts that push the PC into the future, Apple's notebooks are still stuck in the past, despite their performance gains individual.

to take control of the most important component of the MacBook Pro: the processor.

A chip to govern them all

The Apple A-series chips are arguably the most important part of the iPhone. It's not just the speed gain that gives the latest iPhone an edge over its Android competitors, but it also allows Apple to innovate in other areas. If Apple used processors ready to use, we probably would not have any identity card, the thin shell design of the iPhone X or the autonomy of the battery all day. And they would not have near graphics capabilities as power games and AR applications.

  more color t2 iFixit

The T2 chip gives us a taste of what Apple can do with a custom processor. The A11 Bionic chip allows Apple to optimize the system not only for speed, but also for energy efficiency, thermal management and stability to enable improvements in all aspects of the phone. Apple's A-series processors have brought other silicon-based innovations, such as the W1 Bluetooth chip, Secure Enclave, and the Apple Watch S Series processors, which work with the main processor of the iPhone to create a seamless and unmatched system. Android.

But if Apple has enhanced the capabilities of the MacBook Pro and the iMac Pro with its custom T1 and T2 chips, the front end innovations are not so obvious. The most visible (and most controversial) is the touch bar, but otherwise, Apple chips mainly replicate the tasks previously handled by other controllers, such as security, audio and the treatment of FaceTime cameras. And on the new MacBook Pros, the T2 chip also incorporates security and allows Hey Siri (without a complex workaround). It's fine, but it's far from system-wide innovation that we get with each new iPhone model.

Chips and dips

With the exception of the Touch Bar, Apple has not had a really exciting new feature in its laptops for quite some time. As Microsoft continues to refine its Surface Hybrid Tablet and Huawei is experimenting with ultra-thin glasses and splash-proof keypads, Apple's MacBooks have evolved in stages rather than leaps, suggesting that Apple cares of its range of laptops.

  Huawei Matebook Pro X Huawei

The MateBook X borrows some of the styles of the MacBook for sure, but its screen almost without glasses is in a class of its own.

This week's MacBook Pro update proves that this is the case. But he also points out how far behind the Apple laptops have fallen. The latest Intel chips are perfect and speed gains should keep developers and creative pros happy for the next 12 months, but what was once the strongest warrior on the road is simply the other option for people who do not want to use Windows. . Nothing on the new MacBook Pro will tempt people from outside the enclosed garden, and that probably will not change until Apple takes over the whole system.

A custom processor opens the Mac to a world of opportunity. Not only will this allow Apple to increase speed and energy efficiency, but we will finally be able to get a Mac laptop that will last all day and challenge the best gaming laptops, but it will also open up innovations. Mac to iPhone, as we have not seen in years. Even though we never get the hybrid Mac (or Mac-Life Machine) that we all want, Siri's advances, automatic learning and iOS interoperability brought by an Apple processor Custom will bring the Mac to new heights, while offering the pros they need.

Intel out

Earlier this year, a Bloomberg rumor suggested that Apple is indeed working on a custom processor for its Mac computers, starting with the MacBook and MacBook Air. The goal would be to deploy the first Apple Processor powered Macs by 2020, which means the process will be slow, probably reaching the latest MacBook Pro.

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A MacBook Pro with a custom processor would be even better for professionals of the created like the musician Spencer Ludwig

That makes sense: Apple does not divide its Mac sales by segment, but I'm willing to guess that the majority of laptops are of the Pro variety, which offer speed and speed. Incredible screen upgrades on low-end models.But that does not mean that there is no room for improvement.Literally.The MacBook Pro Form Factor Apple actually hampers the maximum speed of the Intel chips it uses. Apple's new MacBook Pro may be much faster than the models of yesterday, but they are still slower than the fastest laptops you can buy, even if you reach the maximum of 6,700 $

.17-inch screens, backlit keyboards and trackpads have marked Apple's innovations in notebook computers. And until Apple controls Intel's processor, it's likely to stay that way.

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