Motorola's mysterious video asks us what "big ad" is in store – BGR

Motorola uses an 11-second video without sound to announce a "big announcement" next month at an event at its Chicago headquarters

A description under the video, which you can see below , offers some clues. Make it what you want: "Mark your calendar.On August 2, we make a big announcement at the headquarters of Motorola in Chicago.Hello say" hello "to a whole new way to connect, stream, download, video chat, and more, are you ready? "

Consensual speculation is that this event will probably bring an official light on the Moto Z3 and / or the Motorola One Power. Motorola made a statement to The Verge that can be read in this sense, which says that the news of the device "will change the way people use and interact with their phones." [19659002]. Again, maybe not. The description of the teaser of the event of August 2, which starts at 14h. and promises "a whole new way to connect", could also be read as referring to something else that is not necessarily a phone.

This is what brought people to Android Authority for example, to wonder if we could talk about some kind of new Moto Mod here. Or maybe a Motorola-branded smart speaker modeled on the Amazon Echo Show.

There is not much else to do. It will certainly be interesting to see the company try to make a splash, all the more so as it happens at the moment the Samsung Galaxy unveils the Galaxy Note 9 in New York on August 9th, the following week. Motorola event. 19659002] And of course, Apple arrives a few weeks later, with the details of the next iPhones that should be unveiled in early September.

We do not know much about the Motorola One Power, although there has been some mention of a possible notched and expansive screen. It is said that a flagship Moto Z3 is powered by a Qualcomm Snapdragon 845 chip with a possible dual camera arrangement.

All this said, as Tom's Guide correctly notes, Motorola will face a difficult battle with some "The biggest challenge for Motorola will be to overcome the Apple-Samsung assault. These companies are the only smartphone makers to generate profits in the industry and all others seem to be fighting for waste. While Motorola's new handsets could be innovative, they could be overshadowed when Samsung holds its own news event just a week later to unveil the Galaxy Note 9. "