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As critics pile up for Apple& # 39; s (NASDAQ: AAPL) Apple Watch has redesigned before the launch of the device this Friday, the feeling of criticism seems to be in favor of the company. The New York Times, for example, called the new version of the smartwatch "perhaps one of the most important developments in portable gadgets for years" – and there is much more optimism in the critics from other major media.
This is good news for Apple because the Apple Watch represents the flagship product of the growing wearable segment. Although Apple Watch sales are counted in Apple's smallest product segment – other products – apparel technologies are the next key step for the technology giant.
Apple Watch Series 4. Image Source: Apple.
A major update
The new Apple Watch stands out from its predecessor with a 30% larger display, despite its thinner case. In addition, the new generation S4 chip from Apple Watch delivers twice the speed while maintaining the same battery life throughout the day. There is then the new accelerometer and gyroscope of the watch to detect falls (and call for help if necessary), an electric heart rate sensor for electrocardiogram (ECG) tests and a user interface improved.
"[G]The bells and whistles that have changed the game have made the Apple Watch Series 4, an investment-worthy health accessory, an elegant and stylish device that could save your life, "wrote Whealth of omens on the new device.
Upgrade time?
Of course, the big question for investors is whether the new watch is convincing enough to convince current owners to upgrade and keep customers off the mark.
"I would plead for series 0 and 1 [owners], [upgrading is] evidence at this stage, "writes Rene Ritchie of iMore. For owners of Series 2, Ritchie said that Series 4 was "convincing. The owners of the 3 Series will however really want a new screen, "Ritchie noted.
As for consumers who have not yet jumped into the sartorial space, Ritchie argued that it was time for them to get an Apple Watch:
If you do not have Apple Watch yet, you should have one. This is not because portable connected computing is becoming more capable and ultimately inevitable, even if it will be and soon will be. But for the reason that I have stated at the very beginning, and for the one that applies now, today:
It can save your life.
Nearly all Apple Watch Series 4 reviews to date have been mostly positive, suggesting that Apple Watch sales can continue on their upward trend. Even without Apple Watch Series 4, Apple's smartwatch sales have risen about 45% from one year to the other in the last quarter of the company. This allowed Apple's "other products" revenue to grow 37 percent from last year.
The combined dynamics of Apple's Apple Watch and AirPods contributed to the growth of the segment of other Apple products in the total business figure. Sales of other products now represent 6% of total sales, compared with 5% of sales in the previous year. This could be a small part of Apple's revenue, but the company's steady progress in the area of laptops is large enough for investors to rely on the emerging product segment to continue to grow well in the years to come. to come up.
Daniel Sparks holds shares in Apple. The Motley Fool owns shares and recommends Apple. The Motley Fool offers the following options: long calls from January 2020 to $ 150 and short calls from January 2020 to $ 155 on Apple. Motley Fool has a disclosure policy.
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