The star of Fortnite Ninja broadcasts its own 12-hour New Year's Eve program in Times Square

Tyler "Ninja" Blevins, Twitch's streamer and Fortnite The star, whose profile continues to grow, announced today that his sponsoring partner, Red Bull, will broadcast live New Year's Eve from Times Square in New York. The event, which will run from 7:00 pm to 7:00 am the next day and will air on Ninja's personal Twitch channel, will feature Fortnite with a series of remarkable guests while it's ringing the New Year for different time zones around the world. The news was announced today at TwitchCon, the annual community congress of the streaming platform for streamers and gaming personalities.

"When I started playing, I had never thought that such a project would be possible. NYE has always been fun for the players because it's an evening where there is a widely accepted excuse for staying at the game, but there has never been any event in the mainstream built around that tradition, "Blevins told Twitch CEO Emmett Shear. Q & A at TwitchCon. "This is just my ultimate party with NYE Fortnite LAN with some of my best friends and some surprises with which I hope we can have fun as a community."

Ninja's career in the last 12 months has been meteoric. Since he broke broadcast records with Drake in March and became the live face of the famous Battle Battle Royal game from Epic Games, which has become arguably the most popular game on the planet, Ninja has signed a contract with Red Bull, Samsung's partner for its Galaxy Note 9 launch and Android Fortnite exclusive, and thanks to the coverage of ESPN Magazine, the first electronic sports athlete to do it.

All the while, his social media and Twitch's follow-up continued to grow. Ninja now has 11 million fans on Twitch, 11 million fans on Instagram, over 3.5 million fans on Twitter and nearly 20 million followers on YouTube. A considerable subset of his following Twitch customers are also subscribers, meaning they pay him a minimum of $ 5 a month. Although part of this subscription fee goes directly to Twitch, Ninja also receives donations and generates additional revenue through clothing, sponsorships, advertisements and appearances, including a recent Samsung ad.