While the use of the main application decreases, Facebook hopes that a simpler design will enhance Messenger – BGR



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Facebook finally brakes the brakes and does so in the face of a trend that began to see its autonomous Messenger application slowly transform into a packed version of the main application, with tons of features and services and all kinds of bells unrelated and whistles (like games) were gluttonous about the main function of the application.

That's why, at a lunch today for reporters at San Francisco's new Facebook office, the company launched a must-have update for Messenger, focused on simplicity and a return to basics. social network used by many people: Sending messages.

Facebook announced today that "Messenger 4" would be deploying worldwide over the next few weeks and that it would be reduced to three. Your conversations – face-to-face and in groups – are central to the Cats tab, announced today Messenger Vice President Stan Chudnovsky via a company blog. "Every day, hundreds of millions of people share photos and videos, Messenger 4 incorporates visual communication features, such as the camera at the top, so you can easily capture and share your selfies.

"Once you have opened the Messenger 4 Contacts tab, you can find friends, follow everyone's story, and see all the people who are active right now. Then you have the Discover tab, where you can contact the companies to get the latest offers, play Instant Games, book your next vacation, follow the news and more. "

Image source: Facebook

As a reminder, Messenger, with 1.3 billion users, is one of six social applications in the world that has at least one billion users. With Messenger, four of these six people are part of the Facebook empire and also include Instagram and WhatsApp. Messenger alone also displays serious numbers, with Facebook citing around 10 billion conversations between individuals and businesses and 1.7 billion gaming sessions taking place each month on the app.

As part of the redesign, Messenger also switches to a dark mode in the coming weeks. "It may take time to get used to the changes of an application you rely on every day, which is why we are deploying Messenger 4 in phases," says Chudnovsky's message. "We plan to introduce very new features very soon, such as dark mode, a redesigned interface that eliminates glare from your phone."

In addition to the application's interface during the year, Facebook has also begun to launch the monetization engine for Messenger, including selling ads that appear in users' message lists, as well as intermediate testimonials from users. their friends. The application is also very closely related to the mothership, so it's hard to get the most out of it if you try to stray from Facebook's main application and keep it messenger on your phone.

Searching in Messenger, for example, is problematic and does not always produce the same results as if you were trying to perform a search in the main application. Facebook has also transferred Stories to Messenger, in part to blunt Snapchat in the same way as Instagram stories. All this, that is to say – rearranging Messenger to simplify it could have the side effect of perhaps keeping a few longer people attached to the main application in difficulty.

Image source: Facebook

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