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The rivalry that exists between the dedicated fans of Apple's and Google's smartphone platforms is intense and territorial. Jonathan Morrison, a renowned technology critic on YouTube, decided that it was time to teach his audience blind loyalty to a brand.
With a little trickery and misinformation, Morrison – whose channel has about 2.5 million subscribers – has taken the bias of fans of Apple and Android.
Morrison's plan was pretty simple: he posted these two selfies on Instagram this weekend, with captions explaining that he was testing portrait mode on Google's flagship smartphone, Pixel 2.
Its followers have turned to social media to rent the Android device for the quality of its photos, while using the photo of Morrison as an excuse to launch reviews on the latest iPhone from Apple, the iPhone XS . The iPhone XS is under fire from critics, in a scandal dubbed "beautygate", for its new camera which some people thought it automatically softened the skin on photos.
However, what consumers did not know was that Morrison had actually used his Instagram selfies not with an Android phone, but with an iPhone XS. Unknowingly, his fans praised a picture of the camera made by Apple that they had professed to hate so much.
"So, I just wanted it to be a little lesson: do not let a preconception or a title distort your judgment," Morrison said in a YouTube video revealing his lagging behavior. "Because obviously, everyone who thought it was a pixel automatically thought that it was better than the iPhone when in fact it was the same iPhone X Max [sic] who apparently had all the beautygate problems. "
Morrison knows something about this kind of smartphone tribalism. Over the past eight years, Morrison has had to face many criticisms from smartphone fans who are not at all in agreement with his catches and accusations of favoritism, d & # 39; one way or another.
When his recent review of the new Apple phone did not mention "beautygate" or the charging issues that other users had encountered with their new iPhone XS, his subscribers left comments calling Morrison an "Apple shill" that gave " a free pass to the tech giant ". . "
"The problem is that bugs are coming in. It's not just Apple, it's Google, it's Samsung, it's most companies in the world," says Morrison in his video. "The problem, though, is that Tesla's (and other companies') problems do not generate as many clicks as iPhone problems."
In addition, some have pointed out that the technology of "noise reduction" of the iPhone XS camera, which allows to take pictures in more detail, could be at the origin of the "beauty mode" .
"Reiterates that not only are people blinded by their hatred for Apple, there is no constructive criticism," wrote a Reddit user in a popular thread of the Apple community of Reddit. "Draw your own conclusion."
Watch Morrison's full video on YouTube where he unveiled his temptations.
We contacted Morrison to get more information on the stuffing and we will update if we have an answer.
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