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A new strategy Democrats are trying out ahead of the 2022 midterm: Flooding voters’ Facebook feeds with factual, positive news articles about President Biden’s Build Back Better agenda.
Why is this important: While the 2016 and 2020 elections – and testimony from Congress this week – were about the use of Facebook and other social media for nefarious purposes, this tactic attempts to exploit the social network for positive political ends.
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Driving the news: House Majority Forward – a nonprofit aligned with the Democratic super PAC House Majority PAC – launched a $ 2.5 million campaign on Thursday.
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It aims to tackle misinformation and disinformation coming from fake news sites and local Republican groups over the next year in 30 districts of the Democratic House.
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The list of constituencies has not been finalized, the group said, as the redistribution is expected to change the electoral map in the coming months.
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It is already certain that the effort will target swing neighborhoods like Illinois’ 14th (Rep. Lauren Underwood), Iowa’s 3rd (Rep. Cindy Axne) and New Jersey’s 3rd (Rep. Andy Kim) .
What they say : “With so much misinformation and misinformation on social media, the best way to combat it is to make sure you’re in space with real facts from trusted news sources,” Abby Curran Horrell said, Executive Director of House Majority Forward.
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“Last week raised the bar and demonstrated to a wider audience the importance of this and the role disinformation plays in every part of our lives – not just in politics.”
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“The only consistent way to do this is to pay to access people’s feeds,” she added.
The Democratic establishment and the Biden administration I think the bipartisan $ 1.2 trillion infrastructure bill and a $ 3.5 trillion proposal to extend the social safety net are supported by the general public.
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The bipartisan bill, which was passed by the Senate with the support of Republicans, would achieve the largest volume of road and bridge construction since the creation of the interstate highway system.
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The $ 3.5 trillion package, which Republicans say Democrats will have to go through only the partisan reconciliation process, would increase or create federal funding for child care, free community colleges and climate change mitigation .
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The House delayed voting on the bipartisan bill last week after objections over the price of the reconciliation bill, and political leaders are now debating a cost for the package closer to $ 2 trillion.
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