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As the holidays approach the end of the year, the American giant Amazon has decided to install several ephemeral shops in Paris. The opportunity for visitors to find inspiration gifts but also to participate in cooking workshops and discover other surprises on site.
It is in the heart of the French capital thatAmazon has just opened its Christmas House. This is a ephemeral place or more precisely 4 shops borrowed nestled in the hollow of the 1st district a few steps from Les Halles. Until December 2nd, they are the scene of the festive vision of the American giant who exhibits the trend products of this year 2018. A way to find inspiration but also to discover other activities.
For Frédéric Duval, Amazon.com Country Manager is "A unique opportunity to meet our customers and celebrate the start of the Christmas season with them" and continue: "With the Christmas House of Amazon, we want to offer them a new way to get in the Christmas mood with their families and friends through the visit of these magical places for the end of year celebrations."
Several places for all tastes
Different spaces are therefore proposed. There is the Christmas House in place of the Cremerie de Paris at 15 rue des Halles, where you are welcomed by the Keecker robot. The Enchanted Christmas Tree lights its garlands Philips Hue under the voice commands given to Alexa.
In Amazon's Enchanted Cuisine, you can find inspiration in food, attend workshops and enjoy tastings.
In The House of Santa Claus, there are physical books but also audio-books available to read on the platform Kindle. Playlists of Christmas songs are heard throughout the visit. The Pop Room of the elves is the place where young and old can play in a pleasant and warm atmosphere. There are different product worlds such as tablets Amazon Fire, Tiptoi eBooks, Ravensburger board games or the famous Lego. Nearby, the Santa's Magic Cave is the scene of the exhibition of Windows PCs but also products such as smart watches and weather stations.
The Cinema Lounge allows visitors to enjoy a video session with a selection Video Bonus to see installed in armchairs decorated under license Arthur and the Invisibles, Spongebob or Kirikou. Space is also provided for players who can indulge in a selection of games on Xbox One and try Logitech accessories.
A few steps away, the Lodge of Elves (11 rue des Halles) offers PCs and printers HP ready to print visitor gift lists or more bizarre situations than others thanks to disguises put at their disposal. We can also cross Parrot drones.
Finally, La Cuisine Enchantée (12 rue de la Ferronnerie) exhibits essential products for cooking with a selection of connected devices or not. Gourmet workshops and tasting sessions are organized throughout the event. Upstairs, Le Boudoir de Noël shows the latest trends in decoration, fashion accessories, beauty and hairdressing, but also a stand for Sony smartphones.
See, touch and manipulate these exposed products before you can buy them by scanning the code placed directly next to the Amazon app.
Exhibition but also places of purchase
Amazon's Christmas House allows visitors to see the products they are used to seeing virtually on the pages of the site. To find good ideas and sources of inspiration. These places also offer the opportunity to buy immediately by scanning the codes placed next to each item for sale. Immediately, with the Amazon app installed on your smartphone, you add the product to your cart. Then you confirm the purchase or can continue to add items to your cart.
Find inspiration. A favorite ? Scan to immediately add to cart.
Beyond the products presented, visitors can also meet in these places a selection of small and medium businesses that develop their business with Amazon.fr to gather their opinions, experiences and feelings in this adventure.
Amazon's Christmas House is a detailed program of animations:
Friday, November 23:
- 16h-19h: Decoration Christmas candle (Christmas Boudoir)
- 14h-20h: Christmas with Companion, Cookeo and Cake Factory
Saturday, November 24th:
- 10h-20h: Workshop letter to Father Christmas (Lodge of the elves)
- 16h-19h: Coffee tasting (Enchanted cooking)
Sunday, November 25th:
- 10h-20h: Workshop letter to Father Christmas (Lodge of the elves)
- 12h-15h: Christmas Selection Tasting (Enchanted cooking)
Monday, November 26th:
- 16h-19h: Creation of Christmas wreaths (Christmas Boudoir)
Tuesday, November 27:
- 13h-15h: Hairdressing workshop to prepare the holidays (Christmas Boudoir)
- 16h-19h: Candy tattoo workshop (Enchanted kitchen)
Wednesday, November 28th:
- 14h-19h: Workshop letter to Father Christmas (Lodge elves)
- 14h-20h: Coffee tasting (Enchanted cooking)
Thursday, November 29:
- 13h-15h: Hairdressing workshop to prepare the holidays (Christmas Boudoir)
- 16h-19h: Workshop pop cake (Enchanted kitchen)
Friday, November 30th:
- 16h-19h: Become an apprentice magician (Santa's Den)
- 10h-20h: Recipe of the Leg of Lamb for the celebrations by "The Victor House" (Enchanted Kitchen)
Saturday, December 1st:
- 10h-20h: Workshop letter to Father Christmas (Lodge of the elves)
- 11h-14h: Christmas Selection Tasting (Enchanted Cooking)
- 14h-20h: Christmas decoration in wood (Christmas Boudoir)
- 14h-20h: Christmas with Companion, Cookeo and Cake Factory
Sunday, December 2:
- 10h-20h: Workshop letter to Father Christmas (Lodge of the elves)
- 10h-20h: Christmas engraving on vase by Atelier du Cristal (Enchanted kitchen)
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