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Artificial intelligence will infuse into GarageBand. On the occasion of 15 years of music composition and editing software, Phil Schiller (decidedly very active lately) lets think of the magazine Rolling Stone : " Without going into details, I think that machine learning will be interesting, in the sense that the system and the software will be able to anticipate what the user wants to do ".
This is vague of course, there is no question for the marketing boss of Apple to reveal anything, but it is in line with the efforts of the manufacturer in the development of artificial intelligence. But rather than evoking the future of GarageBand, the article is mainly the pretext to return to the genesis of the software. " In 2004, GarageBand was conceived as an experiment of what we could do with computers , Recalls Schiller.
" At the time, when we were working on the very first iMac, we were thinking about what was changing in the world around us and we were inspired by the idea of a new category of software to connect all these devices that were starting to appear ". GarageBand was integrated into the iLife suite, which also included iPhoto, iMovie and iWeb, tools that meet Steve Jobs' hub strategy (the Mac is at the center of our digital lives).
17 years ago, Apple offered the services of Emagic, publisher of Logic, and its founder, the German engineer Gerhard Lengeling. It is on the basis of this software that was built GarageBand. Since then, in a windowless studio that has found its place in the Apple Park, the team of Music Apps spends its time recording as closely as possible musical instruments to feed and enrich the capabilities of music software. Apple.
These five or six sound engineers use their days (sometimes weeks and even months) to ensure that the instruments recorded in GarageBand and Logic sound as good as their "real" and synthetic counterparts. The number of virtual instruments offered in GarageBand is 40 times greater than what was available in the first version of the software, fifteen years ago.
" Dynamics between GarageBand and our pro product, Logic, is organic Says Susan Prescott, vice president of software marketing. The logic is not to lighten a Logic Pro function for GarageBand. " We want to be relevant to everyone [grand public comme professionnels] ". With software accessible to everyone (GarageBand is one of the pre-installed apps for free in every iOS and macOS machine), the question of the standardization of music production arises.
Many artists use the free loops of GarageBand or Logic, sometimes as is. Phil Schiller agrees that there is a cause and effect relationship between creativity and the creative platform. One of the answers to this danger is the addition of artificial intelligence, can we read between the lines. " Maybe someday the future John Lennon will discover his talent using a computer received at Christmas when he was a kid "He hopes.
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