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" This amazing cure for cancer has been known since the 1800s, but the big drug companies do not want you to know ", begins a video that circulated a lot in 2018 on social networks . In appearance, it looks a lot like content often crossed on the internet, mixing effective editing and keywords pithy to pbad all sorts of untruths. But not this time! Originally conceived by McGill University in Montreal (Canada), then translated by Agence Science-Presse, the second half of the video indeed highlights the lies and the effects of the sleeve implemented in the first part. 19659002] The " winning recipe " to persuade: removed music, attractive images, large-print text
According to the first part of the video, Dr. Johan R. Tarjany would have discovered in the 1800s a vegetable foam. Found in its region of origin, its properties would alter the DNA double helix of cancer cells. Proof of its effectiveness advanced by video, Professor Tarjany has taken all his life and never developed cancer! A very nice story, moreover. However, Professor Johan R. Tarjany " never existed ", learns the rest, revealing that the photos of the alleged teacher do not even represent the same person, or that the double helix d DNA was actually unknown until 1953 … So, " why this humiliation?", appears on the video. Because the contents of this genre " are shared millions of times on Facebook ", thanks to a badtail of " music removed, text in large print and pleasant images ". A True " winning recipe to persuade people ", according to McGill University
Credits: Mc Gill University (original video in English) and Agence Science-Presse (adaptation in French).
Is this example exaggerated? " The cure for cancer was discovered 84 years ago ", baderts another Facebook video, very seriously this time, " but the search was almost immediately stopped ". A certain Mr Rife thus discovered that cancer cells were specifically sensitive to a certain electromagnetic frequency, allowing them to be killed without affecting healthy cells. " In 1934, he saved 16 people suffering from cancer at the terminal stage in 90 days ", continues the video, but his research would have been " discredited " by the scientific community of the 'time. Why ? The video goes a long way in pointing to the current cost of cancer treatments. " How much would a treatment be worth?" she concludes, insinuating that the laboratories can not make more profits with a treatment whose effectiveness would compete with all the alternatives proposed by its competitors, than with a treatment with similar effectiveness. Yet, the information is available. " There is no proof that the Rife machine has the capacity to destroy cancer cells ," Cancer Research UK, the largest independent body funding cancer research in the UK, says on its website. world. " Some people say that there is a conspiracy to prevent its development ", yet " this research is ongoing, (…) still at an experimental stage " and uses " electromagnetic frequencies (…) different from those produced by the machine of Rife ", explains the organization.
An attraction of our archaic brain for the information of danger
" N ' do not forget: be skeptical and ask questions, talk to a scientist or a doctor when you have doubts ", concludes the video of McGill University," do not let yourself be taken by theories of the conspiracy because they are attractive ". Because our archaic brain is naturally attracted by information about bad, ourselves, or danger, according to sociologist Gérald Bronner. " The deregulation of the information market with the arrival of the Internet, combined with the archaic functioning of our brain vis-à-vis the danger signals, make that prehistoric men are back ", he then estimated near Sciences et Avenir . It is for this reason that the anxiogenic content, often on the topic of health, would be the most viral on the internet.
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