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FC Schalke 04: This new sponsorship deal yields ten million euros
Soon he presents marketing recipes of more than 100 million euros a year: board member of Schalke Alexander Jobst, here at the annual general meeting.
Photo: firo
Mittersill. On the first day of the summer training camp in Mittersill, Schalke's marketing director, Alexander Jobst, had been invited to the Schlosshotel Mittersill's auditorium – in the hall where the Coach Domenico Tedesco holds the team meetings. Jens Hbadelbächer and Heinz-Jürgen Kallerhoff, board members of R + V Versicherung, premium partner of Schalke, met up with Alexander Jobst
FC Schalke 04: a new sponsorship deal with millions [19659008] Jobst announced that one of the largest German insurers Wiesbaden and the Royal Blues have decided to continue their partnership. The contract, which lasted until 2019, was extended ahead of schedule until 2023.
"The values of R + V and Schalke are identical." And that's not enough. not only applies to blue and white colors. "Alexander Jobst added:" It's also a question of realism and reliability. "
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It is said that l & # 39; deal is the Schalke after ours Bring back about 10 million euros by 2023. In addition to the sponsorship activities of Schalke professionals, R + V Versicherung, partner of S04 since 2015, also wishes involve more and more in the field of adventure sports. "An exciting area of activity to reach a new target group," says Kallerhoff. "There are more than three million electronic sports enthusiasts in Germany, 70% are under 30," says Jens Hbadelbächer
The Knappen-Fussballschule also benefits
The questions of youth and popular sports are also important for R + V Versicherung "Our involvement in the Knappen-Fussballschule is a very important part of our partnership," says Hbadelbächer
Alexander Jobst, who announced at Schalke's Annual General Meeting in June Schalke was able to increase his marketing income to 96 million euros a year.On Monday at Mittersill, Schalke could soon reach the 100 million mark. "We are aiming for this sound barrier. But please, do not nail me in the month we break it, "says the 44-year-old
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