Quarterly figures presentation: Money machine iPhone X relaunches Apple's activity



[ad_1]

Economics

Presentation of quarterly figures Money machine iPhone X relaunch Apple Business

| Play time: 3 minutes

  The iPhone X case could not work better for Apple   The iPhone X could not work better for Apple

The iPhone X could not not working better for Apple [19659009] Source: AFP / ELIJAH NEWS

There was much discussion, if an iPhone would be too expensive for more than 1000 euros. Now, it's clear: consumers are willing to pay as much. There was also a first in the latest quarterly figures.

D The expensive iPhone X remains a slot machine for Apple. The US company has exceeded badysts' expectations in the last quarter and is poised to break the $ 1 trillion mark on the stock market. During the presentation of quarterly figures, CEO Tim Cook also announced the launch of Apple Pay iPhone payment service in Germany by the end of the year. The participating banks are not clear.

Apple increased its revenue by 17% to $ 53.3 billion in the last quarter. Quarterly earnings rose 32% to $ 11.5 billion.

iPhone sales increased 1% to 41.3 million devices and were therefore slightly lower than expert estimates. But with the average Apple phone sales price surpbaded with $ 724 clearly badysts were just expecting $ 694. It was just over $ 600 a year ago.

iPhone X – Most Popular Model

This development means that the iPhone X, more expensive, continues to sell well. According to CEO Tim Cook, it was still the most popular model. IPhone sales jumped compared with the year of a fifth. This also helped the group as a whole to exceed sales expectations of about $ 52 billion. For the current quarter, Apple has predicted sales of $ 60 to $ 62 billion and was therefore also above estimates.

The stock rose more than 3% in trading after office hours on Tuesday. The post-market price hike brought the value of the company to more than $ 960 billion

. There has been several speculation about the launch of Apple Pay in Germany in recent years. In many other European countries Apple has already introduced the service.

Apple Pay soon also in Germany

At Apple Pay, an iPhone or an Apple clock can replace the EC card or credit. To pay you keep the devices in the shop at the terminal. The cash register technology must support contactless payment via NFC radio – a large part of the terminals in Germany has already been refurbished accordingly. In addition, you can pay with Apple Pay also for online and in-app purchases.

See also

  Mobile payment will not change the world at the counters, at one go

Smartphone as a means of payment

Germany collects offers to pay by smartphone, especially after years of niche existence. A few weeks ago, Google brought its competitive service to Germany, only this week, the savings banks went with their own departing service. Until now, only Apple Pay can access the NFC chip of the device, necessary for contactless payment, on the iPhone

The service activity, which includes the revenue from apps, online storage and the music industry. The Apple Music offer has increased by 31% to 9.55 billion dollars. Apple now has more than 50 million users, including users in the free trial period, Cook said.

iPad sales also increase

iPad sales increased by one percent to 11.55 million devices. Sales of Mac computers have dropped 13% to 3.7 million devices. In the conference call, Cook was also questioned about the possible consequences of the trade dispute between the US and China for Apple – after all, the iPhone and the Most devices in the other group are made in Chinese factories. Cook said that Apple was not directly affected by the first three rounds of penalties. The impact of recent punitive US tariffs on products from China is currently being examined. Overall, he was confident that the trade dispute would be resolved through talks: paying punitive tariffs at the end of the consumer – and for the global economy, it was important that the United States and China succeed.

[ad_2]
Source link