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The first official Mi Fan Club in Italy will be built in Milan. The news was made official by Xiaomi after members of the Italian community expressed their preference for the Lombard capital with 25.78% of the vote. The nth stage for the growth of a brand that, in a few months, could reach significant numbers also in Europe.
Xiaomi therefore continues to invest in Italy after the opening of the first Mi Store in Arese on May 26 and the announcement – two weeks later – d & # 39; a new physical store in Novate Milanese. And now comes the Mi Fan Club, a place where fans of the Chinese brand can meet to share their opinions and stay up to date on business news.
At this location, it will also be possible to collaborate with the Xiaomi team to organize events and activities. Without excluding the possibility of receiving There are about 120 Mi fan clubs spread throughout Chinese territory and many others between Singapore, India, Hong Kong, Malaysia, the 39, Indonesia and Spain. He could not miss in Italy given the success Lei Jun's company also wins in Europe
Read also: Official Xiaomi in Italy from May 24, between smartphones and IoT
Meetups, still different theme, will be organized once a month by the president and vice-president of Mi Fan Club. 9459004] To this end, always on the site of the Italian community, the users were invited to apply to be able to select the profile most adapted to the roles in question. Obviously, for the moment, there is no information regarding the possible date of opening.
So it remains clear the intention of Xiaomi of More and more implanted in the Italian market, we remember the company's desire to focus not only on smartphones but also on the consumer electronics – as shown by the products available on the official Italian port. A strategy increasingly oriented to create an ecosystem type Apple but focusing on the quality / price of devices.
Tom's Recommend
Xiaomi Mi A1 is a smartphone characterized by an excellent quality / price ratio. Incorporates 4GB of RAM and a dual rear camera, and can be purchased via Amazon for less than 200 euros.
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