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Already because a year after its launch, which took place on July 4, 1957, the Fiat 500 is reworked in its first special series: the 500 Jolly, better known as "spiaggine". by Ghia Carrozzeria on the basis of the Fiat 500, then on the Giardiniera versions, the exclusive car was produced between 1958 and 1965 and sold in Europe, the United States and even in South Africa. the normal version, the special sea edition has conquered the most influential personalities of those years – including the owner Aristotle Onbadis and actor Yul Brynner – who chose to embark on their yachts or of Use it as a "golf car" in their prestigious fields.It is possible to admire a Jolly 500 even in the personal collection of the vehicles of President Lyndon B. Johnson
Among its peculiarities are the following. absence of doors – only around 1965 were used a few thin chains – even if the most innovative aspect of its design is represented by the chrome pipes that distinguish the body, both on the sides and on the upper part, on which was the shelter-curtain protecting the sun .
Today the FCA is reborn this myth, with a limited edition of 1.958 units of the new "Spiaggina" # 58 ",
" It's the first of two tributes we dedicate – explain to Fiat – to the icon for the anniversary of the legendary "Fifth" and the 60th anniversary of its first special series, the unforgettable 500 spiaggina of 1958, which has become an undisputed symbol of the "Dolce Vita Celebrating the double anniversary, it is also remembering the secret of his eternal youth or the ability of Fiat 500 to renew itself continuously, even through special editions, without ever losing its identity. anniversary, the Fiat brand has also created a second "gift": an evocative video that "flies" on the notes of the timeless song "In blue painted blue" of 1958. The protagonist is obviously the new "Spiaggina" 58 ". 19659004] Lapo Elkann strikes again: he slice a 500 and released his "Spiaggina"
The new "Spiaggina & # 39; 58" – explains Luca Napolitano, EMEA manager Fiat & Abarth – is our gift to 500 for his birthday and for the 60 years of the "spiaggina", a real "machine to go back in time" full Dolce Vita "quotes", as evidenced by the vintage logos and circles, the white beauty line, the exclusive Cabrio bodywork and the two-tone interior. And then, a special color, dedicated to her: Azzurro Volare. A name and a color that brings us back to "58, and precisely to this Sanremo from 1958 where a young Domenico Modugno sang, with Johnny Dorelli, for the first time" In blue painted blue ", the famous song also known as "Volare", which would become the soundtrack of the Dolce Vita. "
In addition, two other excellences of Made in Italy celebrate – the Lapo Elkann's creative center and the Pininfarina workshop – which created the fascinating showcar" Spiaggina by Garage Italia "on a Fiat 500C basis, proposing unique and sophisticated solutions that modern reinterpret these unique years.
"Love at first sight – commented Lapo Elkann, president and creative director of Garage Italia – those who strike the heart and the soul. These are the feelings that I feel every time I look at a 500 and I drive one. As a child, I immediately fell in love and growing up, I wanted to be reborn. I am happy that its revival can bring to life this dream and these magical years of the economic boom and the Italian joie de vivre. Since 2007, year after year, I have always customized them for me and with the opening of Garage Italia, we have been able to design a multitude of unique versions that have confirmed the versatility and the great relevance of this vehicle which, today. Yet again, is one of the most beloved brands all over the world. It's been 11 years since the 4th of July 2007 is the day of its renaissance and today, with Garage Italia, I wanted to celebrate and renew another wonderful Italian icon, design and draw with my Style Center Garage Italia's Spiaggina, realized with the valuable technical and technical contribution of Pininfarina and the support of the Fiat brand. I am proud of what we have done. And I'm proud to have done it in Italy, with Italian companies promoting our beloved country all over the world. I'm sure this car will come back to dream, dream and interpret the joy of Italian life that the world has inspired for generations. "
" Creativity and feasibility, technology and craftsmanship: distinctive elements of Pininfarina al service of a new icon of design and Italian know-how – explains the CEO of Pininfarina, Silvio Pietro Angori. – The Spiaggina is an experience that allows Pininfarina to once again demonstrate its ability to design and its natural vocation for the creation of unique and exclusive models. Pbadion and attention to detail allowed the founder Pinin Farina to create Eden Roc for the Agnelli attorney in the 50s. The same qualities led Pininfarina today in the development and construction of the Spiaggina from the configuration defined by Garage Italia on the basis of the Fiat 500C. The Spiaggina is also an encounter between companies and men who, as an aesthetic object and industrial product, have made a mission. "