Inwido rises but Sweden worries

Inwido, with operations in Vetlanda, but also in other parts of Sweden and in several European countries, presented its second quarterly report for the year. Group sales increased by 3% to SEK 1,729 billion, while after-tax profit decreased to 130 million (135).

The decline in profitability is mainly related to the effects of cold weather and the end of winter. 19659002] "We are not satisfied with the results in Sweden, whereas the Swedish market is difficult with a slightly lower demand, fierce competition and continuous structural changes In other markets, development is in principle also planned and better than the previous year, "says Håkan Jeppsson, president and CEO, in a press release

Challenges

Inwido door and window manufacturer

– We see two challenges in our markets.One is England with the Brexit and the other is Sweden where the new construction was abandoned in particular.In other countries, the renovation is clearly the largest market, but in Sweden we have sold a lot to new production, and now we have to adapt to the market, says Jonna Opitz, Inwido's Director of Marketing and Communications

– last two years, we are very interested in new construction. However, the market has cooled slightly this year and the second quarter continues this trend, which means that the renovation component will increase proportionally. We consider it positive because the margins on the case are better than the new construction.

Jonna Opitz, Marketing and Communication Director at Inwido.
Photo: Privat

Electronic Commerce Paris

Jonna Opitz believes that everyone in the industry is experiencing change.

– We are clearly market leaders and try to deal with them in different ways. I think, however, that it is the big and safe manufacturers that are turning into anxious times. Jon Opitz tells us that the Group has greatly expanded its operations in several countries.

– Historically, you have not bought windows and doors directly online, but this has happened more often in recent years, and now we are the biggest in the industry, she says. .