Lapland traveler goes like the train – SJ



[ad_1]

Between June and August, SJ travelers made 12% of their trips to northern Sweden, compared to the same period last year. The night sky and the new reverie between Kiruna and Narvik contributed to the sharp increase in travel.

Between June and August, more and more travelers have chosen the train for their journey to or from Lapland, it is clear that SJ spends the summer. Kiruna and Narvik recorded a positive travel trend of 14% and 20% respectively. In total, SJ displacements in the north increased by 12% compared to the summer of 2017, which represents a sharp increase over the previous year.

– The train is in time. The effort of the new reverie between Kiruna and Narvik has failed, offering travelers more opportunities to explore the mountains and nature along Malmbanan. Jan Kyrk, SJ sales manager, said the destinations were very positive.

The regional destination society, the Swedish Lapland Visitors Commission, points out that more and more factors are contributing to the increased interest in rail travel.

"More and more travelers are choosing to travel intelligently, especially between Kiruna and Narvik, and the beautiful nature of the route has been ranked as one of the most beautiful in Europe, but is also a popular destination among Swedes. from other destinations in the region, we wish to continue working for more people to choose the train in the future, "said Camilla Bondareva, destination manager at the Swedish Lapland Office.

the upstart

The day train between Kiruna and Narvik contributed to the fact that the Låktatjåkka station between Björkliden and Riksgränsen doubled the number of passengers. More and more travelers who had previously chosen the Kiruna bus for their day trips from the Låktatjåkka mountain resort, now choose the train.

"We will continue the day also next summer, especially for the tourism industry. In addition, the increase in mobility seems to have contributed to the increase in the number of travelers staying longer." in the region, said Jan Kyrk.

For more information

Jan Kyrk, SJ Sales Manager, 010-7515710, [email protected]

Press Service SJ, 010-751 51 84, [email protected]

Camilla Bondareva, Swedish Lapland Council for Destination Strategy, +46 70-288 24 90, [email protected]

[ad_2]
Source link