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The Västerbotten region has studied the impact of regions in the rich media.
Cities dominate statistics. But Luleå scratched the fourth place of the country thanks to Niklas Nordström, who took a lot of place in the ranks of the empire. Nordström, who also received the same rankings last year, is the largest political opinion maker in northern Sweden.
The biggest disadvantage is that Nordström is also chairman of Swedish Flight and the debate on the air tax is not dormant. The subject sparked many headlines in which Nordström was pronounced
– Throughout my tenure, I gave priority to being a voice for Luleå, but also for the north of Sweden. Today, when the media is more and more oriented towards cities, I consider that it is important to create networks and contacts where I can, with others, raise issues and points of view that are important to us. This is one of the reasons why we are now in Almedalen, "says Niklas Nordström in a press release
A Positive Result for Northern Sweden and a Model for Other Opinion Leaders, says Thomas Hartman, communications manager for the Västerbotten region. Nordström is a seasoned and qualified opinion maker. He is distinguished by his experience and his network and is able to raise the problems of Luleå.
The survey was conducted by media analyst Retriever on behalf of the Västerbotten region. The base is based on the period January – June 2018. The statistics are based on the national media in print, web-based press and radio and television.
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