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Swedish Match reports analysts' quarterly expectations and expects foreign exchange gains to be reversed over the next six months. Snus Zyn's creation without tobacco in the United States is much better than expected
Swedish Match estimates that if the company's key currencies remain at current levels, the negative currency translation effects in the first half will be unfavorable in the second half .
"The most notable for the US dollar About half of our operating profit reported product segments in the first half of the year is derived from the US dollar," says the company. .The demand for the nonsmoking nicotine nose of Swedish Match is uncertain and it is very possible The Swedish Match CEO, Lars Dahlgren, at the Direkt news agency, estimates that Zyn today has about 12,000 outlets in the western United States, about 2,000 more than a quarter ago. In the second half, according to the CEO, "a few thousand or a few thousand outlets" can be added.
"We are under pressure on the capacity side and we have production difficulties, we can maintain a slightly higher level of delivery than we had in the plan," says Lars Dahlgren, adding:
"We had some minor problems with the quality of the product directly related to the tense situation.Is common, but we have had a little more than normal because we are lying and producing on our reasonable long production capacity. term. "
The end result is strongly controlled by the marketing efforts that will be made for Zyn.
" Some of the investments we are planning will provide an almost immediate response, and some are more focused on building the brand and on the long term. According to the Swedish Finance Minister, Swedish Match, operating profit from its production areas amounts to SEK 1,293 million for the second quarter of 2018. Analysts reported a profit of 1,210 million Swedish kroner, according to SME Direkt
. Before taxes, the result was 1,190 million SEK. Analysts were expecting SEK 1,103 million
Net sales, excluding tobacco taxes, amounted to SEK 3,336 million. Here, analysts calculated 3,191 million.
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