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Legend states that The Nano project was initiated after Ratan Tata, then president of the Tata group, noted that whole families could ride on a single scooter. Instead of risking a two-wheeled life, Tata would put the family in a car that would be much safer, but not much more expensive than a scooter. The project started in 2005, the ambition was to manufacture the cheapest car in the world.
The Nano car shows our ability to break conventional barriers. This car was considered impossible to do, but the Nano team showed the world that it will be, said the chairman of the Tata group's board of directors by raising the rating of Nano 2008. [19659002For100000rupees or about 16,000 crowns, the buyer received a four-seater car 1.5 meters long and 3.1 meters long with a 33 hp gasoline engine at two cylinders with a maximum speed of 105 km / h and a carbon dioxide emission of about 100 g / km. A wiper blade was standard while the power steering, tailgate (!) And side mirrors on the passenger side had been streamlined in the underground guns of the excavators.
The minimalist design was to be a bright future. According to an Indian analyst, Nano could potentially increase the Indian car market by 65%. A new car at such a low price would probably also mean a price reduction on used cars. Tata expected annual sales of 250,000 cars, but figures of up to 350,000 cars were mentioned
Due to delays in the preparation of the factory, Tata felt that It could not deliver more than 50,000 cars in the first year of production. In order not to wait too long, Tata chose to receive orders for 30 days, despite the limit, orders over 200,000 Nano were received. In a slightly unexpected way, half of the buyers chose the most expensive version. Because the cars were prepaid when ordering, Tata gave a cash contribution of 4 billion Swedish crowns, which was necessary, since Jaguar and Ford's Land Rover had bought a few months earlier. The first 100,000 cars manufactured were released from buyers.
After the initial success the Nano ivern was significantly attenuated. The simplest versions were all over-equipped, the quality of construction was questionable and the early years tended to spread. The defect has been localized to an unfortunate pull of the exhaust system. The error was solved, but the cars manufactured were not recalled, which deteriorated an already saved image.
Up to 2013 nearly 230,000 Nano were leaving the factory, about 20,000 fewer cars than Tata. To increase the interest, Nano was more expensive, including power steering, passenger side mirrors and high-altitude brake lights. In 2015, Nano received a true hatchback. However, improvements in the model have not boosted sales. Partly because the changes gave a price more than doubled compared to 2009 and Nano were now at the level of Maruti-Suzuki Alto 800, Renault Kwid and Datsun Redi-go. Constructions that are more "car" than Nano. The real team abandoning the model came in 2014 when the German ADAC motorists organization crashed on Nano under conditions similar to Euro-Ncap. The frontal rock test was conducted at 64 km / h, the collision structure collapsed and it was noted that collisions meant that all passengers would be killed.
Production exceeded the following year. In 2017, less than 3,000 Nano were manufactured. 2018 tells the story of the cheapest car in the world. In June, only one copy left the factory, the likelihood that production will resume is disappearing. Tata has already announced that "in its current form, Nano production can not continue beyond 2019." For Tata Nano, 2019 already seems to be there.
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