The H & M family Stefan Persson has donated SEK 1.5 billion to the H & M Foundation since its launch in 2013.



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With the last donation of 200 million SEK, the Stefan Persson family with children Tom, Charlotte and Karl-Johan donated SEK 1.5 billion to the H & M Foundation since the beginning of 2013.

Why the H & M Foundation? 19659003] "We want to generate positive change through entrepreneurship, but it is important for us to contribute to positive and long-term change for people and communities, even outside the value chain of the economy. # 39; company. We can do this through the H & M Foundation, which today works closely with 20 experienced organizations in more than 50 countries, "said Stefan Persson in a commentary on the donation

The foundation was created On the occasion of the 60th anniversary of H & M The company gave a total per employee, but after that, the family Stefan Persson continued to fill up with more capital

The focus on the Education, equality and water was determined by public vote

. , which was then added to the list of priority areas as part of the Global Change Award's sustainability competition. The contest is about finding solutions for a sustainable fashion industry. Thousands of ideas from around the world are competing for an annual prize of one million euros. The winners also get help for business development through a program called Accelerator, run in collaboration with KTH and Accenture.

Read an interview with the director of innovation of the H & M Foundation: only part of the work of the H & M Foundation, which has a more direct link with the sustainability work of the fashion company and the only project that the foundation operates itself. However, neither H & M nor the foundation take ownership of winning companies, but the goal is to make the whole of the industry more sustainable.

What is the vision of the H & M Foundation?

– An important part of the work of the H & M Foundation is to support new and effective ways to achieve change in order to advance the progress that has been made Stefan Persson

on half a billion dollars that the Foundation has so far distributed to various organizations, to achieve the global sustainable development goal of the United Nations by 2030. We do this primarily in the priority areas of the H & M Foundation : education, water, equality and planet. and the goal was mostly devoted to education, for a total of 187 million SEK at the end of last year. Then water follows (145 million) and equality (144 million).

In the field of education, the H & M Foundation works closely with Unicef. The work has a wider scope than "just" at school. Diet and health problems play a big role.

– We invest a lot in the early development of children, because there is a window during the first thousand days of a child, a lot of the opportunity to learn when they start the # 39; school. Diana Amini, Director of H & M Foundations “/>

Founder of H & M Foundations H & M Foundations Diana Amini, previously worked for Skandia TV4 and Ideas for Life, as well as only for organizations such as Plan and Operation Smile. Jenny Leyman

In addition, the Foundation finances projects in countries where H & M operates, including Romania, Myanmar, Bangladesh, Indonesia, China, the United States and Colombia. fund projects that test new ways of working that organizations can not usually afford to do in their regular budget.

Unlike many others of Onators, the H & M Foundation also finances some overall project costs, such as communication work, often considered as overhead costs, and many organizations therefore have to difficult to obtain funding, according to Diana Amini

. It is good practice to disseminate good examples and lessons, or to write a research report or campaign on social media. Often, there is ten percent of the sum of donations, which may seem just as much – but we are convinced that communication itself contributes to the positive effects by highlighting why, for example, education is important for the children. In addition, we believe that organizations will be able to maximize their income even more if they meet the needs,

Read more tomorrow: Save the Children is organizing a kindergarten for vulnerable children in Romania with the support of The H & M Foundation DN Global Development

  • This article is published on DN Global Development, a thematic site on the UN's new Sustainable Development Goals aimed at accelerating global development around the world.
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