SRF radios: Latin Switzerland receives little attention



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Five of the six SRF radio stations focused almost exclusively on German and Rheto-Romanesque Switzerland in their contributions last year. Publicom in a program analysis commissioned by the Federal Office of Communications (Bakom), released Thursday.

Since 2014, attention for Latin Switzerland has stagnated at a proportion of only two percent of total information. Not even the election of Ticino Ignazio Cassis to the Federal Council was able to complete this low level, because at the same time the reports of the Romandie returned.

Although by the Federal Council election the "Italian Switzerland largely ignored" 2017 in all programs has attracted attention. But as the Locarno festival is also over during the week under review, it remains to be seen if a trend is imminent

The SRF 4 information channel made an exception with four percent . There is also a broadcasting vessel devoted to the two Latin regions.

Fredy Gsteiger, deputy editor-in-chief of Radio SRF, does not agree: "Reports from Romandie and Italian Switzerland are essential for us." Provincial and linguistic regions appear several times per week in our prime time programs or .Also in the program which was deliberately created to transmit regional information (also from the regions of Switzerland Alemannic) to a national audience, "he confides to personal.com (19659006), pointing out which national and federal political themes are likely to be presented to illustrative examples from French-speaking Switzerland or Italian-speaking Switzerland. 19659002] Cultural Mission Accomplished

The SRG Receives the "Promoting Cultural Identity" On the other hand, the radios are good ratings Publicom ranks the program's performance as ed so "high, but unequal". More than a quarter of the music played on SRF radio programs came from Switzerland in 2017. At the top is the music of the SRF: on the folk music station every piece of music played was a Swiss song.

According to Publicom, the two music channels SRF 3 and Virus have made a big leap with nearly a third of Swiss music. On the other hand, it is criticized that the two broadcasters do not differ much in terms of music formats.

Robert Ruckstuhl, program director for Radio SRF, told persovlich.com: "We have been committed to promoting the Swiss music scene for many years, and this time the proportion of Swiss music has been steadily increasing."

According to the analysis of the program of Publicom, SRF 1 and SRF 2 appeared only about one-tenth of the Swiss production.For this, the Swiss culture plays a more important role in the program of the SRF 2 previously SRF 2 and SRF 3 played a pioneering role in this respect

55% repetition

The SRG is also intended to contribute to freedom of movement. To this end, Publicom prides itself on the quality of the information provided, however, as late-breaking information is generated in a manner that is centralized, the re There are many dondances: 55% of the information content broadcast on all channels consists of repetitions and takeovers of other GIS.

Overall, the political spectrum of the party is "fairly balanced" across all channels. SRF 1 and SRF 4 regularly provided thematic correlations of controversial positions. Other programs, on the other hand, did so "a little more often than commercial private radio stations".

In Switzerland, public and private broadcasters receiving concession funds are required to provide certain services. The analysis of the program consists in checking if and to what extent these services are provided

Publicom examined the six complete programs of German-speaking Switzerland during an artificial week – a day of the week chosen at random between January and December 2017 The sample included a total of 798 program hours. (sda / maw)

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