The first Puma Wear OS smartwatch will debut in November for $ 275

Puma launches its first smartwatch at IFA 2019 this week. Over the past 12 months, the sports brand has teamed up with the Fossil Group to produce the Wear Po clothing, optimized for Wear OS and the Qualcomm Snapdragon Wear 3100 chipset. The Puma smartwatch will include a 1.19-inch round AMOLED display, housed in a 44mm nylon and aluminum housing cut out. Puma naturally aims this smart watch at sports enthusiasts. She will be swimming resistant and lightweight at a weight of 0.06kg thanks to cutouts on the sides of the device to reduce her weight.

The Puma smartwatch will include 4GB of storage and 512MB of RAM, which is standard on most Wear OS watches. With the latest Snapdragon Wear 3100 chipset, Puma promises more than 24 hours of battery life, but it will likely include the same complicated battery options as the Fossil Carlyle for maximum battery life. Because the Puma Smart Watch is powered by Wear OS, you'll benefit from all the usual features like NFC payments, heart rate monitoring, fitness tracking, Google Assistant integration, and more. Puma also supports 16mm straps through a single strap buckle.

Puma has been experimenting with high-tech products in recent years, having launched its first wireless-connected self-lacing sneakers in 2016. The company has even republished its classic 1986 RS-Computer sneaker, featuring a USB port for charging and charging. Bluetooth connect the shoe to your phone. Earlier this year, Puma called "technology enthusiasts" to test their latest lace-up shoes.

Puma is now planning to launch this new smartwatch in November. It will be available in black, white and neon color for $ 275.