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A new spirit without alcohol should arrive on the market before the month of January dry.
Caleño is designed to "breathe in the sunny spirit of South America" a "pungent and tropical spirit without alcohol," according to its founder, Ellie Webb, originally from Colombia.
The drink was created to offer an alternative to its alcoholic counterparts, but also to combat the "ancestral stereosystem that does not drink is boring," according to Webb.
She said, "For so long, people who want to socialize with friends, but do not want to drink alcohol have had to endure bored or pressure from their peers to drink. I grew up surrounded by music, dance and an upbeat Colombian culture. This has had a great influence on the creation of Caleño, which is there to show people that you can have fun without drinking. "
The first variant of Caleño is Juniper & Inca Berry, a tropical infusion of juniper, citrus and spice plants, steam distilled in stainless steel casks. The main ingredient is the Inca berry of South America, sweet and pineapple, mango and citrus flavors.
Caleño can be purchased online through its website www.calenodrinks.com for £ 24.99 and will be available in major supermarkets from March.
It will be officially launched at the Mindful Drinking Festival on January 12th and 13th.
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