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According to GameStop Vice President of Merchandising, Eric Bright, the retailer expects [RedDeadRedemption2 to be the best-selling game this year, despite the late launch of the season
. Bright told GamesIndustry International "We had an exclusive Red Dead Collector edition that we put on pre-order and it was sold in a day and a half, I mean, an absolutely phenomenal interest for this game. It's Rockstar, Rockstar is doing great games. "
"In part, publishers have long recognized that they embark on so close to the holiday season, the Black In particular, they are not really well positioned to take advantage of a key promotional period, "he explains.
" You have to remember that game production starts years in the future. Well, before you know that RDR2 or anything else happens, then they look at how can I maximize sales of my video game? And the best way to doing so is to advance it earlier in the year, so you are not launching a brand new game that you can not promote with the Black Friday period, nobody likes it. to have an excellent period of fantastic sales when the game launches. "
Curiously, while that's a prediction easy enough to do by looking at the recent past of Rockstar Games blockbusters The publisher Take-Two said in an interview that he will not call the game until the end of the game. to what he's really launched and become the success that he wants for the title.
Red Dead Redemption 2 arrives on October 26, 2018 for PS4 and Xbox One.
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