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(Finansavisen): According to Nets and BankAxept, Tradition estimates that the turnover of Black Friday will increase this year. Within the Brandsdal group, behind the BliVakker.no online store, Black Friday sales grew by 27% over the previous year.
– We set a new record. We received nearly 54,000 orders on Black Friday. Last year we had 40,000, says the entrepreneur and owns Einar Øgrey Brandsdal in Finansavisen.
Brandsdal announces that Black Friday sales are approximately 10 normal selling days. In total, the turnover of Black Friday amounted to 20.7 million NOK for the activities in the southern countries. The black week represents six to seven regular weekly sales.
"Orders have also risen, up 15% from last year's black Friday," Branddal told the newspaper, who did not want to reveal his prize in wreaths.
According to BankAxept and Nets, the use of cards this year's Black Friday rose 3.6% over last year's edition. This year, Norwegians traded 3.7 billion NOK with payment cards on Black Friday.
In Germany, the increase is 250% on Black Friday. This is due in large part to the fact that it is a new market, but the development is stronger than expected, according to the successful entrepreneur.
In the Finnish market, the increase in Black Friday has increased by 50%. Sweden and Denmark were disappointed, but Branddal explained that this was due to the fact that the advertising campaigns had not been aired as planned, resulting in flat development, Finansavisen explains.
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