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The Big Bank thinks the new gaming service will generate billions of dollars in revenue for Apple. We already have an indication this fall.
During the summer, Apple's new game service, dubbed Apple Arcade, will be deployed to millions of potential customers. Apple needs new revenue, while iPhone sales are down.
As usual, the technology giant keeps cards close to the chest. Although it has so far been warned that the company offers three new subscription services. In addition to a gaming service, it will also be possible to subscribe on TV and news.
The fact that Apple has talked little about service after that does not prevent others from thinking high about what is going to happen.
NOK 32 billion – one year
The big bank HSBC is one of the actors who has brought closer its services of video game. And according to the Financial Times, we can face a service that will revolutionize the gaming market.
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The bank estimates that in five years, the service will have 29 million subscribers, leaving Apple nearly $ 13 each month.
If the forecast turns out, the company will raise no less than $ 4.5 billion (about $ 38 million) from its player customers in 2024.
Maybe a revolution
HSBC is far from the only optimist on the part of Apple. The industry site, Pocket Gamer, also uses big words when they mention the news.
– Apple Arcade becomes a long-awaited revolution or failure + asks editor Harry Slater in a comment.
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"If Apple succeeds with Apple Arcade, Apple will revolutionize the way we use games," he continued, referring to Arcade as a kind of Spotify for mobile games.
– Until now, we had paid for the premium games we wanted to spend. It seems now that we pay a sum to use all the premium versions we want.
Many questions – getting answers
At the same time, Slater reminds that it's never easy to launch new products and considers pricing to be the most important challenge.
If they fail, it can be a major problem.
– Apple has not yet appreciated the service, but they must get the right price immediately. Rumors about fraud prices are already buzzing, but we do not think that will happen.
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Slater is more enthusiastic about the service itself. It is announced that it will have 100 exclusive games to Arcade customers.
– Will there be 100 exclusive Apple games? What happens after a year? Have there been new games then? And will the games be released for all others after a few months at Arcade? Here are many unanswered questions, writes the publisher who ends the comment by giving the product a chance.
– If they succeed, the market for premium mobile games can become viable again. In recent years, free versions have dominated.
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