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He is in many ways the closest automotive industry become a rock star. Elon Musk is the man behind Tesla and the space company Space X.
He runs their businesses with a huge interest in retail and has successfully challenged the established auto industry in a way that few people thought possible.
We know that musk is very demanding of itself and its employees. And through Teslas after a very eventful history, the company has been predicted north and on several occasions.
– bleed money like crazy
But Musk refused to give up. When the problems got worse, he had an almost unbelievable ability to find solutions and move on.
In the stock market, Tesla has been one big adventure. But there was also a really hard thank you.
Now, Elon Musk tells in an interview sent to the American TV channel HBO that the company was making the doll earlier this year.
"We spent money like a mad man," said a musk with a big heart.
READ MORE: Tesla lost £ 58 million – every day
It was not near
There should be a number of one-digit weeks before bankruptcy is the most likely outcome.
This is due to all the problems encountered by Tesla during the production of the new car model 3. From the beginning, they received hundreds of thousands of orders and a huge demand to cover. They also made important investments, which required the rapid collection of money.
Originally, it was planned to build 5,000 cars a week from January this year. It soon became apparent that they were not near that number. He stopped several times at the factory. And Musk himself worked virtually day and night for a long time
period.
We found Tesla Model 3 – in Bergen!
Was under enormous pressure
– We met a serious risk of death due to production problems with model 3. The company spent money like crazy. If we had not solved these problems in a short time, the company would be dead. And it was extremely difficult
to solve them, says Musk.
The enormous pressure that he was undergoing was gradually visible to the environment. Musk had a lot of expenses and statements that clearly showed him, as well as the company.
"It hurts both in the brain and in my heart, it's not recommended to anyone, but if I did not do that, there would be a good chance Tesla was dead," he said. Musk.
Now the competition comes
It now seems that the first wave of problems is resolved. However, several analysts believe that it is too early to renew the company. Tesla must show that they can deliver and run in time before possible.
It also means that Tesla is getting real competitors for its cars for the first time. The first is Jaguar I-Pace, already on sale in Norway since a few months. Towards the end of the year, Audi comes with an electric SUV
called e-throne. And from next year, a number of automakers will sign up for this contest.
It also means that model 3 gets many rivals. Therefore, it is crucial that Tesla gets cars and manages to limit their waiting time. Otherwise, they risk that many buyers will turn to other brands.
Do you remember? The car that started the Tesla adventure
Watch the video: Here is the 3 Tesla model in Norway
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