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What is the commonality between pangolin and fascism ? The words conducted online searches in Brazil in the category "What is it?", Respectively in 2016, 2017 and 2018, according to the annual survey released by Google on Wednesday. The presidential dispute was the fact that motivated the search for the term "fascism". On the one hand, opponents of President – elect Jair Bolsonaro (PSL) have spent the year calling it a fascist, on the other hand, voters in the presidential party of the day have denied it. and opposed to the pecha. It is a fact that many Brazilians did not know what was being discussed literally: "what is really fascism", "what is fascist", "fascist summary", "fascism or fascism", were
Responsible for nearly 90% of Internet searches worldwide, Google has since 2001 revealed an annual survey (global and segmented by several countries) on the 10 most wanted topics in the categories of research, events, personalities, movies, defeats, programs and series, A series teams, music, technology, "even shot", "how to", "why" and "what is". Research trends (the so-called trends ) often serve as a thermometer of Internet users' interests at a given moment. The lists are based on the search terms that increased the most during the year compared to the previous year. The fact that, in two years, the interest of the Brazilians to move from an English term used in a context of crushing (crushing) to the definition of an authoritarian political model tells us a little more on the end of the year.
The other themes that dominated the political debate in 2018 dominated in the top 10 in the category: "What was a military intervention" was the second doubt the most important of the year (motivated by the federal intervention in the state of Rio de Janeiro); while "what is Ursal" (the imaginary Union of Socialist Republics of Latin America cited by the presidential candidate, Cabo Daciolo during an election debate on television) was the fourth issue of the more requested on Google. According to the search engine, the third most important doubt of the Brazilians was "what is hops", probably motivated by the advertising campaign of a big brand of beer transmitted on television.
The Election Contest influenced other categories of research on Google, leading the elected President, Jair Bolsonaro, to become the fourth most studied subject in Brazil in the year. Given the world ranking, he was the sixth most wanted personality on the platform. Voters also turned to Google for arguments in support of their vote: "Why vote in Bolsonaro" was the second most frequently asked question in the "Why?" Question, while "why" [19659006votedinBolsonaro"rankedsixthinthesamepollThenameofthepresident-electwasalsothefourthwordmostbadociatedwiththesearchformemeslosingto"whatshotwasthat?"FábioAssunçãoand"Thispostistrue"
If, on one side, the political debate dominated the online search behavior, on the other hand, the subject Elections 2018 still aroused less interest than the World Cup and Big Brother Brazil the two most studied subjects in the country during the year. Globo's reality TV show is in fact the most studied subject in the country for years: between 2013 and 2017, the term BBB was the main research performed in the search engine. In the event category, the Russian Cup was also the most sought-after issue, followed by the electoral contest and the truckers' strike. The latter is also one of four Brazilian themes that are among the top searches on Google in the world. Which justifies the fact that the question "how to make gasoline" (at home, they say) was the third research to begin with "how to do …"
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