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The iPhone XR is the best-selling model of the last quarter in the North American market, at least according to data from the Consumer Intelligence Research Partners Institute (CIRP). According to the survey, the XR is leading with 39% of sales, while the iPhone XS and XS Max have risen up to 26%, leaving the remaining 35% in the market for more models old still in marketing in the country, such as the iPhone 8 and X.
Research also shows that among the XS, the Max version, with a screen and a battery larger, was selling twice as much as the normal edition. The data is part of a survey of 500 consumers who bought Apple products between October and December 2018.
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L & # 39; iPhone XR is the ultimate new iPhones – Photo: Bruno De Blasi / TechTudo
In the United States, like here, the XR is the cheapest iPhones, priced at $ 749 ($ 2,823) in direct conversion), while the XS starts at $ 1,099 ($ 4,143). The big difference in price can explain the preference of the consumer.
However, the survey also indicates that the US consumer remains willing to spend more for the iPhone. The number of buyers wishing to invest in the most stocked versions – which could cost up to $ 200 more ($ 755) – has reached 38%, versus 33% who have confessed their interest in spending more at during the same period in 2017. [19659010] Among the three new iPhones, the performance of the XR on the market impresses. According to the survey, the cheapest models of 2018/2019 models are selling almost alone what iPhones 8 and 8 Plus added were achieved during the survey of 2017.
The iPhone XS seems to be the product the more uninteresting.He sold less than the iPhone 8 Plus during the period, even though it's a smartphone from the previous harvest.
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