Apple's sales to China fall, but service revenues soar and the market "famous"



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  Apple

SÃO PAULO – In line with expectations, Apple recorded a weaker fourth quarter of 2018, which, despite the numbers, led to a sharp increase in the market share of the company's aftermarket . At 19:00 GMT, the company's shares rose 4.24% to 161.29 dollars.

Earnings per share of the company is $ 4.18 against a market forecast of $ 4.17. The turnover fell by 5% in one year and closed the period to 84.3 billion dollars, which corresponds to the expectations of 83.9 dollars badysts.

As well as Apple's CEO, Tim Cook. , had already warned, iPhone sales fell, registering a turnover of 51.98 USD, down from the forecast of 52.67 USD for the market.

The Asian giant achieved a turnover of $ 13.2 billion in the last quarter, down 27% from the previous year. on the $ 18 billion of the same period last year

This is the first time that the company stops announcing sales by units of iPhone, iPad and Mac. In practice, this means that investors will not have the benchmark. typical growth they trust.

To offset weak iPhone numbers, the company's service segment revenue, including Apple Pay, Apple Music, and iCloud, is $ 10.9 billion, up 29%.

At the same time, Apple recorded a gross margin on its service segment of 62.8%, well above the 38% margin recorded for all of its businesses.

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