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The next Super Bowl, the American football final to be held in Atlanta on Sunday, February 3, is expected to return to the status of the most watched sports event in the world this year, especially on television. The Atlanta Falcons stadium has long been sold to host the New England Patriots and the Los Angeles Rams, but in front of the small screen, there should be more than 110 million spectators watching each pbad, foul or hit
to attract the Of all those viewers, companies with the greatest financial capacity – yes, because spending a 30-second ad costs around $ 5 million – are focusing on designing specific movies for the event which can be more fun or more spectacular. Because [Fiat Chrysler Automobiles (FCA)] has unveiled three ads in which the stars are the best in the world, it is not only the teams that show themselves in the field, but also the advertising agencies and their customers. Ram and his symbol, the Ram, the Jeep Wrangler and the story of the mythical model, and a curious commercial with the famous actor Jeremy Renner, who conveys a powerful message.
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