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After months of waiting, Amazon would be ready to start selling directly to end consumers in Brazil. According to a report by BTG Pactual, published Monday (21). According to investment bank badysts, Amazon will have an "extensive portfolio of articles" to expand its business to the domestic market.
According to investment bank badysts, Amazon will have an "extensive portfolio of articles" to expand its business to the domestic market.
"According to our verification channels, after a delay of about three months, Amazon will launch its direct selling platform (1P) in Brazil for a large portfolio of items today or this week." [19659004] Fabio Monteiro and Luiz Guanais
Analysts of BTG Pactual
The trend is towards a progressive approach of the international giant, due to competition with other major Brazilian groups (B2W – Americanas, Shoptime and Submarino) and Magazine Luiza
After disclosure of the investment bank report – at 15:20 local time – B2W shares fell 3.76%, Magazine Analysts conclude further that despite the great success of Amazon in countries such as the United States, Germany, the United Kingdom, India and Japan, the company owes 3.04% and that Via Varejo has reduced 0.82% .
faced with fierce competition on Brazilian soil.
TudoCelular contacted Amazon's advisors and, until now, has not received any feedback, in order to learn more about the possible development of the retailer's services in the country.
What are your expectations regarding the expansion of business activities in Brazil? Share your opinion with us!
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