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Amazon confirmed Tuesday (01/22) that it is expanding its business in Brazil with the start of direct sales to consumers. Thus, Brazilian customers will be able to buy products in 11 categories. Four new products have been added: baby, beauty, personal care and toys.
The e-commerce giant will also offer payment options on a Boleto bancário or until 19459004 10 times without interest on the credit card . In addition, customers can benefit from free shipping for orders of $ 149 and the company also offers a fast delivery method that can take up to 2 days.
Today's announcement marks a new milestone for us. We are very happy to increase the number of categories and products we offer to our customers, with the commitment to continue to offer the best shopping experience and the best deals, as we have the #################################################################; Since the launch of our book business in Brazil six years ago – said Alex Szapiro, Amazon's country manager in Brazil
The leader of Amazon also points out that direct selling was only possible thanks to the inauguration of a distribution center in Cajamar São Paulo:
To deliver the best delivery experience, we launched a new distribution center, allowing fast delivery to thousands of products, creating hundreds of direct and indirect jobs. With the expansion of today, we reiterate our long-term commitment to Brazil and our customers
With this, the Amazon catalog can now offer Brazilian consumers over 20 million products in 15 categories, and the platform remains available items sold by local companies. In addition, the capitals of the South, South-East and West-Central regions are eligible for "express delivery" within 3 days .
Residents of the metropolitan areas of São Paulo, Rio de Janeiro, Belo Horizonte and Curitiba may choose "Priority Delivery" to receive the products within 2 days . In this way, consumers in these regions will be able to benefit from offers ranging up to 50% off products in Personal Care, Beauty and Baby categories or up to 30% off products. electronic devices and mobile phones.
Amazon entered the Brazilian market in 2012 with the sale of digital books and the fourth generation of Kindle. In 2014, the company started offering physical books. In 2017, the e-commerce giant launched its market platform bringing together several categories of partner products.
The company is finally starting to sell products directly to Brazilian consumers by offering some of its own devices, such as Fire TV Stick Basic. Edition. However, until now, we still do not know if Jeff Bezos' company intends to market Echo line devices in our market.
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