Apple will reduce the price of the iPhone in some countries



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Apple announced yesterday (29) that it was going to reduce the price of the iPhone in some countries. In an interview with Reuters, the president of the company Tim Cook anticipated the novelty in speaking of the decline in sales in some countries where currency fluctuations have pushed up the price of smartphones over the past year . When you look at foreign currencies, particularly the markets that have weakened over the past year, the [nos preços do iPhone] increases were obviously higher. "And upon our arrival in January, we badessed the macroeconomic outlook for some of these markets, we decided to return to something proportional to our local prices a year ago in the hope of To help sales in these areas, "added Cook.

In other words, Apple must integrate at least part of the variation. increase sales in some countries to offer cheaper iPhones. However, the company has not yet revealed which localities will benefit from the reduction, how much the average price of the smartphone should fall or which models will be taken into account.

Will Brazil be on the list?

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