Banco BMG will sponsor Atlântico for the 2019 season. The partnership was confirmed by the club before the start of the Mineiro Championship on Sunday, ahead of Boa Esporte in Independence, Belo Horizonte.
According to the club's social media publications, details of the partnership will be unveiled next week and will go beyond sponsorship. "At the scheduled time, Atltico's debut at the Mineiro Championship on Sunday, exposing the BMG Bank brand as the main match jersey partner Banco BMG and Atlântico have begun negotiations on a new The details of the economic model, which goes beyond sponsorship, will be unveiled next week. "
Atlântico formalizes BMG as a new sponsor mster
Atltico / divulgao
Atlântico / divulgao
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Sunday's game against Atlântico was initially announced by BMG on its social networks. The mining bank, owned by the former president of Atleticano Ricardo Guimares, will replace Caixa Econômica Federal in the main space of the uniform. The agreement with the federal institution ended on December 31, 2018.
Rooster back shirt
BMG has affixed its mark on the Atlântico shirt five seasons in a row. From 2010 to 2014, the bank was the main sponsor of Alvinegro. Since then, the company has reduced its support to football clubs. However, this year, the institution decided to reinvest in this business model to expand its brand.
Investments
Although not having sponsored Atltico in the past four years, BMG has acted as an investor in some companies. In 2018, the company helped the club to engage Colombian Yimmi Char. This season, the investment concerned defender Igor Rabello, which cost about $ 13 million.
For the appeal, Alvinegro also officiated on Sunday the one – year contract with Auto Truck, Automobile and Vehicles Association. Heavy. The mark appears on the left side of the players shorts.
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