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By Dominique Vidalon
PARIS / LONDON (Reuters) – French Carrefour and Britain's Tesco, two of Europe's largest food retailers, plan to form a global buying partnership to reduce their costs in the face of competitive pressure.
"This strategic alliance between Carrefour and Tesco is an important agreement because it combines the buying expertise of two world leaders, complementary in their geographies, with common strategies," said the CEO of the company. French group, Alexandre Bompard
The partnership will cover strategic relationships with suppliers in areas such as marketing services or data collection as well as the joint purchasing of own-brand products and products used in their own business, added Carrefour.
The alliance, which will be shut down in the next two months, will exclude fresh produce, and each company will continue to work with partner suppliers locally and nationally. [19659002] The financial terms of the partnership have not been disclosed.
Tesco, the UK's largest supermarket chain With sales of 51 billion pound s ($ 67.2 billion), was taken over by chief executive Dave Lewis after an accounting scandal.
As part of the recovery, the group, which has operations in Eastern Europe in Malaysia and Thailand, better relations with suppliers and increased pressure on local rivals with price reductions .
"By working together and making the most of our collective expertise and origination capacity, We will be able to better serve our consumers by further improving choice, quality and value," he said. said Mr. Lewis.
Tesco has its second largest market threat in the industry, Sainsbury, to purchase the Asda flag of Wal-Mart, which ranks third.
Meanwhile, Carrefour gets the most euros in Europe, Brazil being the second largest market after France.The agreement with Tesco does not include China and Poland
(Additional report by Kate Holton in London)
Copyright Thomson Reuters 2018
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