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SÃO PAULO, SP (FOLHAPRESS) – At the first public presentation of the new Globoplay, a streaming service of Grupo Globo, launched earlier this year, director João Mesquita has added some of the attractions that should be in its catalog until the end of the year, to make it a major competitor of Netflix.
In video with "contents that are closed", that is to say entrepreneurs, and others that are still "not necessarily closed", like Mesquita "The Handmaid & # 39; s "Tale", originally from the American Hulu Current, "The Good Doctor" from ABC and "The Gifted" from Fox.
Also the French animation "The Adventures of Ladybug" TF1, and children's series such as "DPA – Blue Building Detectives", "School of Genies" and "Valentines", produced by Gloob.
The service will also feature exclusive drama series produced by TV Globo, previously broadcast, such as "Il ha de Ferro", which should be ready later this year, and "harbadment". The video ends with the stick "because the best choice is yours, and the best content is ours."
"We are in a very busy phase, both in terms of technology and content."
Globoplay aims for "a rich catalog, with agreements with major studios, but also with many small European and international companies, "said Mesquita, at the Pay-TV Forum, an event held in southern São Paulo. from elsewhere in the world, "because" it is more than proven that the SVOD [streaming por badinatura] brings the possibility of escaping somewhat of the typical pattern of American television. "
The changes are introduced gradually on the platform, aimed at what is called" catch up "- when the viewer looks on the platform for the program that lost on television.
A Part of the attractions is already accessible only to subscribers, who pay R $ 18.90 a month, but substantial news "is due for December. [19659009] About Netflix, the CEO of Globoplay said, "We will not compete directly with anyone, we will offer new things, different things, it will probably be a complement, it will be an option." For many people, it will be the first option: for the others, the second. "
He argues that" Brazil still has a lot to do, today it has a unique service that dominates the whole segment, but there is room for two, three, easy. "
There are also doubts about the relationship with two group pay television companies, Telecine and Globosat, which have already developed services
" As the group has specific interests in Telecine, Globoplay is not going to be in the cinema markets, "says Mesquita. "The big films, in the first window [primeira plataforma de exibição] will be on the Telecine."
Globosat is a little different. "It plays a fundamental role today in the relationship with the Pay TV segment, but of many contents that are accumulated, which are not hoj In any case, the goal of Globo Group is to develop new consumer segments, ie "to focus on new content and not not broadcast the same content on another platform. "
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