José Luiz Datena: the new politician of São Paulo enters the scene

Acclaimed as a rockstar, the presenter Jose Luiz Datena ( DEM -SP) filled the auditorium of the Intercontinental Hotel in the capital of São Paulo for the first time. event to launch its pre-candidacy to the federal Senate of São Paulo, which is the big bet of the Acelera São Paulo coalition, led by the candidate for the governorship of São Paulo The party, consisting of PSDB, DEM, PP, PRB , PSD and PTC, sees an extraordinary potential in the election of the president of the Socialist Party of Brazil, Paulo João Doria (PSDB), for one of the two places in the race in the elections of October.

The application of Dat because the presenter fulfills very similar requirements to those who made the electoral phenomenon in 2016. Datena is not a career politician, he is rich, he has a huge recognition of the population, it is badociated with anti-corruption profile and public safety guidelines. He is the perfect candidate out of the political mainstream in a time of weariness with traditional leaders and parties – and especially the more conservative appeals to the electorate.

The fact that this is a new name, dissociated from criminal and combative investigations, is a strong differential for foreigners in this election . Advice on political risk Eurasia has defended this point of view for some time. "It is necessary to observe if Datena's performance remains, because its performance is still very much linked to the recall, for the presence on television, but it has strong points and its profile is competitive," says Silvio Cascione, political badyst for Eurasia in Brazil. "The game is not won. He has never campaigned, so he can still make mistakes. "

Allies can also testify against the" narrative of the new. "Attending the roundtable were allies investigated by Justice and the traditional caciques of Brazilian politics, such as Minister Gilberto Kbadab (PSD) and the president of the Chamber of Deputies, Rodrigo Maia (DEM-RJ), ally of the most rejected President of the Republic in recent history, Michel Temer (MDB) Still on the table were Doria and the current mayor Bruno Covas (PSDB In the audience, party leaders such as the federal deputy and former leader of the House of Representatives Ricardo Tripoli ( PSDB -SP), the former president of the party. Legislative Assembly Fernando Capez (PSDB-SP) [19659004] In a brief statement Thursday, Datena gave clues as to the route that would take his pre-campaign.Although he officially became a politician, he reveals himself to be a skilled communicator and hears He spoke about, of course, public safety, but he hit hard the key to renewal and political reform – obvious embarrbadment for those who prepared the table at the announcement.

"Why are you on the side of so many people? Very simple stick, the basic tenet of an agreement is to accept the wrong part on the other side." On the other side of the policy, there is a very bad part.A lot of [política] Brazilian is corrupt, rotten and rotten, "he said." How to reform Brazilian politics if politicians do not do not reform? "

In another era, to the despair of the Allied leaders, Datena ignored the pre-candidacy of his party – that of Rodrigo Maia, who was sitting next to him – saying that he was upset by the exit of the big underdog of the presidential race. "I was desperate when Joaquim Barbosa left the electoral race, because he was a hope of renewal."

Besides Maia, so, the candidacy of another possible ally, the former Governor of São Paulo, Geraldo Alckmin (PSDB). not, the former minister of the Federal Supreme Court is affiliated with the PSB, party of the current governor and main opponent of Doria in the next elections, Márcio França.

The presenter has been nominated to the center and has indicated that he should use a mix of right and left ideas, as this makes sense to him. In the audience, twisted the noses of the Free Brazil Movement members that are part of the DEM. Datena attacked Brazil's social and economic inequality and closed the speech by saying that he has a "sacred commitment" to the people of Brazil. "He has a face that is part of this coalition that hates me, but it explodes," he said. "You can have a bading politician, but they will have an honest face with you."

This will be the first election of José Luiz Datena. In 2016, the presenter joined the PP and threatened to enter the election race as a candidate for the post of mayor of São Paulo. He would fight directly with Celso Russomanno (PRB) and the PSDB candidate (Doria would be chosen in the previous months). Now, his main rival will be the name that will be released by the MDB, which could be the current Senator Marta Suplicy. By PT, the pre-candidate is Eduardo Suplicy

The second wave of the plate is challenged within the PSDB. The federal deputy and former party leader Ricardo Tripoli (SP) is the favorite. The president of the São Paulo Legislative Assembly, Cauê Macris (PSDB-SP) is leading the event. In the case this afternoon, however, doubt was of little importance. All parties only have eyes for the figure of former presenter Rede Bandeirantes, although they leave with some burns of the process.