Netflix in the field? More than half a million subscribers have dropped pay TV in one year



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Anatel published November 2018 figures indicating that pay-TV service totaled 17.58 million active contracts, a reduction of 521.77,000 subscribers in the last 12 months (-2.88%) . compared with October, the decrease was 136.77 thousand (-0.77%). According to the Anatel database, the four largest pay TV groups in Brazil had 17.09 million active contracts (97.18% of the total) last month.

The Claro / NET group recorded 8.67 million (49.33%), followed by Sky with 5.23 million (29.76%), Oi with 1.60 million (9.11%) and Vivo with 1.58

Of these, only Oi recorded a growth of 111.28,000 signatures (an increase of 7.46%) over the last year.

The variation is similar to that recorded in October of this year. during the period in which Oi obtained 2.96 000 additional subscribers. Also in November, the five units of the federation with the largest pay-TV markets in Brazil were the states of São Paulo, with 6.50 million contracts, Rio de Janeiro with 2.37 million, Minas Gerais with 1 , 55 million contracts.

All experienced a decrease in the number of active contracts in the last year and the change in November 2018 compared to the previous month.

Nine states reported a growth in the number of pay – TV subscribers between November 2018 and the same month last year. The three highest percentages were recorded in Maranhão, an increase of 20,355,000 active contracts, more than 11.69 million in Amazonia and 1,511,000 in Tocantins.

Between October and November of this year, Maranhão, with more than 2,323,000 signatures, was the only state in our country to show a growth in pay-TV service.

In addition, throughout the year, many people think that the effect Netflix has been one of the main influencers of the decline of television. paid, taking into account the fact that the number of subscribers of the platform follows a constant and impressive ascent in Brazil and around the world.

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