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Antonio Filosa, boss of Fiat-Chrysler (FCA) for Latin America and Brazil, showed himself very optimistic when he spoke of our market and confirmed that Fiat brands , Jeep and Ram will have successive information until 2022, in conversation with journalists (19659002) The president of the FCA alliance for our region has always pinned the rival, General Motors, which sets the conditions for adjustment of labor relations to maintain activities in Brazil. Filosa baderted – vehemently – that his company had no reason to consider ceasing its activities in the country, thanks to its good performance in 2018 and its huge figures in the next four years.
Brazil)! I am married to a miner, I have a son born in Minas Gerais, "said Filosa in a tone that broke the climate of questioning." Our shareholder is a fan of Brazil, our global CEO seems pleased with the design of the new presidential and economic team of the country and we are therefore optimistic. "
According to Filosa, the measures announced by the Minister Paulo Guedes, of the Economy group, seems to solve the problem of the low competitiveness, the mediocre infrastructures and the fiscal privileges excessive – a trio that the executive has described as "iron balls" that trap the performance of the Brazilian industry. "I can compare myself daily with the competition because of the low level of competitiveness of the segment, but separates in the management of employees and the company, "said Filosa, who advocates" healthy "relationships between employees,
" We manage what other calls slow negative factors. If we want to be the first, second or third player in the market, it is not important, it is important that we manage these values.
Speaking of 2019, Filosa shows "average" optimism: he thinks that the year could end with a 9% increase by 2018, to reach 2.6 million titles . and increase up to 15% of the total funding
Pickups and SUV confirmed, only 500X is in limbo
With this positive vision, Filosa has confirmed the series of versions announced at the end of 2018 by the FCA brands , which are valid for a period of four years up to 2022, with six-month intervals There is only one uncertainty, almost low
The exchange of the euro against the real remains complicated (at above R $ 4.60, which should have been R $ 3.50) makes the arrival of the 500X difficult.It was shown that the Brazilian SUV arrived this year and mitigated the lack of this type of model in the Fiat range.
But the brand will have an answer for the segment: in 2021, the brand will launch its Compact SUV, in a global project, but "with the face of Brazil", to face the "return of confidence of the Brazilian family and improving credit ".
"It will be great and marvel the market.Our market in Latin America, with the opportunity to export to Mexico, and Europe will have its own solution."
Before, at the beginning of 2020 , FCA to present its seven-seater SUV solution
. Ram 1500 should bring, pick-up promised by Filosa for the third or fourth quarters. It will "serve a niche segment", at low volume, since it will be imported from the North American market. The FCA is also studying the local manufacture of a medium-sized Ram truck, "a desired project, but the most difficult of all," according to the executive
. Filosa also pointed out that Fiat's leadership in the truck segment with Strada and Toro will be maintained and improved, taking advantage of the strong dynamics of the agri-food sector, not just crops, but the entire informal economy. As a result, the brand will bet on a new compact pickup, already in testing and that can coexist with a version of the current Strada.
In addition, the official confirmed an adjustment that increases the productivity of the Goiana (PE) plant and as announced, it will streamline the Betim (MG) line. Recently modernized, Fiat's Minas headquarters will have only two modular platforms (there were currently ten) to manufacture "pbadenger cars and vans" by 2023.
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