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The beginning of the year 2019 was marked by a historical fact inside Instagram, when the image of an egg was viralized so that & # 39; She has surpbaded the various profiles of digital influencers who collect likes in her publications. Meanwhile, a mystery still lingered over "Eugene," since nobody knew who was responsible for administering the account where the food had become very famous.
The Publication
On January 4 of this year, an image of an egg appeared on Instagram with the challenge of turning the world's most basic meal into viral photo and breaking the record of the influential Kylie Jenner, reaching more than 18 million tastes. However, the company has invaded the Web all over the world, and the simplest click ever seen on the Internet has simply reached more than 52 million people tanned.
In addition, the profile already has more than 10 million followers, which shows that users were extremely interested in the content of this content. To further reinforce the curiosity of the crowd, the account holder began to randomly publish dates of other photos of the cracked egg, indicating that it would be broken and that the secret would be revealed .
Revelation
After several speculations, none of which. The New York Times published Sunday 3 an exclusive article revealing who belonged to world_record_egg . It is Chris Godfrey, employee of The & Partnership in London, England.
This 29 year old man said that he had chosen the image of an egg as something universal, stating that he would not find it in the middle of any form of resistance on the part of a group to capture the tanned (he forgot the vegans). With two other friends, Khan-Whelan and C. J. Brown, he had the mission to prove that "something so universal and simple could be big enough to set the record."
"An egg has no bad, no race, no religion, what is even more interesting in the record is that Chris says he has not used any tools to generate tanages in its publication, thus demonstrating the power of organic traffic in the short term, simply by working with the right element to attract the attention of the public
Another element that mattered to him in the growth of the page was the 39, constant interaction with random profiles, which aroused the curiosity of those who saw the picture of an egg in the profile and only a publication with a daring little text, to quickly take advantage of the amount of taste. [19659011] For Social
Like any successful project, Egg Eugene was used in a marketing campaign for mental health.Once one of Super Bowl 2019 last Sunday (03), an advertisement created in partnership with c the Hulu Streaming Service showed that the egg was broken, representing everyone under pressure on the networks.
The goal was to make the egg come up and talk about the fragility of its relationship to any imposition that was incumbent on it, forcing it to break. And she also warned that if anyone felt this, the best option was to talk to someone.
The Revelation of Hulu's Egg is a message of public interest relating to mental health that I love pic.twitter.com/Mb46prevKR
– Alexandra Able (@ AlexandraAble) 4 February 2019
Young people still do not know what they are going to do about celebrity conquered by Eugene, but we will keep a watchful eye to see what is about to become viral on the Internet. to use in advertising campaigns focused on human consciousness.
And then, dear reader, what did you think of all this repercussion of the egg on the Internet? Share your opinion in the comments!
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